Dosa to cake: ‘Ready to cook’ meals heat up
NEW DELHI: Convenience rules and consumers are now reaching for ready-to-cook (RTC) meals more than ever before. Interestingly, RTC is the only category in packaged food that has doubled in volume over the last two years, with an additional 18 million households jumping on board.While packaged foods witnessed single-digit growth of nearly 8%, RTC category…
