“75% G-Wagons sold in India are personalised”: Santosh Iyer explains Mercedes’ ‘hyper-custom’ strategy

Mercedes’ R&D head Manu Saale and India head Santosh Iyer with the G63 Collector’s Edition. Based on an interaction with Arpit Mahendra.Mercedes-Benz India is focusing on hyper-personalisation as part of its strategy, as seen in the recently launched AMG G63 Collector’s Edition. We spoke with Santosh Iyer, Managing Director & CEO of Mercedes-Benz India, and…

Read More

2025 Honda XL750 Transalp launched in India: Price, what’s new

2025 Honda XL750 Transalp launched in India. Honda Motorcycle & Scooter India has launched the 2025 iteration of the XL750 Transalp, priced at Rs 10.99 lakh, ex-showroom. The adventure tourer is now available for bookings through the brand’s BigWing dealerships, with deliveries slated to begin in July 2025. Here’s a look at what’s changed. 2025…

Read More